Wednesday, June 1, 2011

Successful solutions for retail banks, including: attracting and retaining customers

May 26, 2011, Moscow, Marriott Tverskaya how to build customer policies of retail banks? What's new in the retail bank's marketing strategy to attract and retain customers? What is advertising - branding, product and / or multiproduktovaya - the most effective? What technology is the output of the new product at a competitive market are successful? These and many other issues discussed by the participants of the conference "Successful solutions for retail banks, including: attracting and retaining customers," organized by AHConferences. The event will take place on May 26, 2011 in Moscow, in hotel Marriott Tverskaya. Key sections of activities: retail banking market: the dynamics of customer behavior • Effective ways to promote retail banking • Loyalty Program: Practical Tools & Successful Cases • Innovative technology management loyalty with presentations by: Nikolai Kartashov, head of the control of advertising and unfair competition, the FAS Russia Topic clarifies Guzel Imaeva, Managing Director, NAFI Dynamics customer preferences retail bank Julius Demenyuk, vice president, deputy director of retail business, VTB 24 Deposits and alternative savings and income - success criteria for proposals in the retail market Voron'ko Michael, Director Marketing Department, URALSIB New approaches to the marketing of mortgage products Rukavishnikov Alexander, head of marketing and advertising - Deputy Director, Directorate of Marketing and Strategic Communications, OTP Bank, fashion, food and / or multiproduktovaya advertising? Olga Bakhtin, head of marketing and customer relationship strategies, Raiffeisen Bank What comes first: customer loyalty or success of the bank? Victor Pogodin, deputy director of the Marketing Center, Bank of Moscow's key factors of success and attractiveness of the bank's client, Anna Savon, Director of Tax & Law in the CIS, Deloitte Private Client key issues - personal taxation Alexei Gusev, scientific director of the Institute of Financial Planning, Senior Expert RAPA at the RF President efficiency of loyalty programs for wealthy and affluent clients: from retail co-branding programs to privilege in the domestic private banking Details about the event and registration is available at: http://www.ahconferences.com and +7 (495) 790-7815

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